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Thinking Of Advertising On Radio? Do these five things first Don’t go into radio like a babe in the woods.  Learn.  Prepare.  Implement. So, you want to advertise on radio… Terrific!  Before you commit one dime to scheduling airtime, there are five things you need to do or know. Write one or more scripts. Read

Techies Can’t Write; Writers Can’t Tech Don’t put your marketing eggs in one basket.  It could cost you more than money. O.K.  O.K.  I know it’s a gross generalization.  But the thing is, generalizations like this exist because – for the most part – they’re true. I have been writing marketing copy (ads, websites, blogs, […]

Techies Can’t Write; Writers Can’t Tech Don’t put your marketing eggs in one basket.  It could cost you more than money. O.K.  O.K.  I know it’s a gross generalization.  But the thing is, generalizations like this exist because – for the most part – they’re true. I have been writing marketing copy (ads, websites, blogs, […]

SPF DKIM DMARC TESTING

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If You Don’t Have A Website –  Get One Now! If you’re in business, or are planning to start a business, you need a website.  If you don’t have one, get one.  If you do have one, here’s a check list to make sure it’s doing its job. A...

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Techies Can’t Write; Writers Can’t Tech

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The Three C’s Of Winning Communication

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Thinking Of Advertising On Radio?

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