MARKETING IN A RECESSION

Recession Marketing-How To Prosper In A Slow Economy

Marketing In A Recession “They” tell us it’s coming. Recession is a term used to signify a slowdown in general economic activity (spending) lasting more than a few months. In the U.S. Recessions are declared by a committee at the National Bureau of Economic Research (NBER) and are characterized by higher unemployment, a rise in […]

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FOR A HIGH PAYING CAREER

13 Copywriting Tips & Tricks from the Pro

I am happy to provide you with these 13 Copywriting Tips & Tricks taken from my 35+ years as a Master Copywriter and now Head Madman at Write Like A Madman University. I think it’s helpful to segment these copywriting tips into four categories: The View From 30,000 Feet Headlines and Such Wordsmithing Cautionary Technical […]

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NAKED MARKETING IS TRUTHFUL MARKETING

Naked Marketing – It’s Not What You May Think

Naked Marketing is Truthful Marketing.  It’s based on treating customers with respect by stripping away the pretense, hype, and misleading claims that accompany much of today’s marketing.  Naked Marketers see their product or service through the eyes of their customers and market accordingly. Marketers That Practice Truthful Marketing Win More Customers In my experience, buyers […]

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Write Like A Madman Contents

How To Write Copy Write Like A Madman University Contents Program:  The Whole Enchilada Free Upgrade to Lifetime Membership after 12 months – No Renewal Fees COURSES (5) MARKETING FOR SMARTIES 101 9 Reasons Marketing Fails (Audio) 17 Mistakes Small Business Makes All Too Often Marketing for Smarties 101 2 Types of Marketing Sync Inside […]

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Idiots, Maniacs, George Carlin, And Me

This Week’s Parable:  Idiots, Maniacs And Me Marketing advice for small business entrepreneurs-Filtered through the mind of George Carlin For those of you who remember and appreciate the real-life humor of the late George Carlin – and even for those of you who, through no fault of your own, do not – I like to […]

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