Optimize Conversion Rates Now

How Can I Boost My Conversion Rates Now?

How Can I Boost My Conversion Rates Now? Of all the questions marketers and copywriters ask, how to increase Conversion Rates, is well up the “importance” chart. In fact, for many currently engaged in offering products or services though websites, landing pages(s), email campaigns, or advertisements, it might just be the existential question, the answer […]

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How Can I Start Writing Copy? 7 Rules To Follow To Avoid Total Frustration

How Can I Start Writing Copy? 7 Rules To Follow

How Can I Start Writing Copy?  7 Rules to Follow to Avoid Total Frustration   So, you want to know how to start writing copy.  Admirable. We’ll approach this noble goal by laying out some obvious, and some not so obvious, caveats. One – Don’t start in the middle. Two – Don’t rely solely on […]

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“What Are Taglines and How Do They Make You More Money?”

“What Are Taglines & How Do They Make You More Money?”   Short answer…Because they aid in name recall and that results in more sales! Small businesses need good Taglines as much as billion dollar brands.  Here’s a quick tutorial on how to create one for your business and an interesting Case Study. What Are Taglines? Taglines, […]

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Marketing Twists, Tricks, and Ingenuity

Marketing Mind Games – What They Don’t Want You To Know

Marketing Mind Games – What They Don’t Want You To Know Marketers (and Copywriters) are not devious people.  They are, however, not above allowing you, the customer, to draw your own conclusions based on nothing more than your own mind.  These are the Marketing Mind Games they play. The “trick”, if I can use that […]

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