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Small and mid-size businesses cause themselves all sorts of grief and money by trying to be who they aren't.
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A follow up phone call can lead to losing a sale if you don't follow this one simple rule.
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Great, usable information helps your customers make good decisions and keeps you in the forefront off their minds.
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Your business card is generally the first marketing piece people get from you. Make it count in more ways than one!
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Your unique Branding Message is the heart of your marketing. When the message is right everything works better and every dollar spent on marketing is more productive
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Selling via the Internet, through catalogs, or with direct response media? Here are some proven ways to conquer your customer’s “fear of buying” and sell more product!
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Think all forms of advertising are the same…check out this column by a veteran copywriter.
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Small and mid-size businesses cause themselves all sorts of grief and money by trying to be who they aren't.
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Using the wrong words or numbers can turn your readers from “on” to “off” in a second..
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A follow up phone call can lead to losing a sale if you don't follow this one simple rule.
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Finding and fixing this mistake could boost the effectiveness of your marketing and advertising tremendously.
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Marketing is the #1 most mishandled, overlooked, under-funded, and misunderstood part of most entrepreneurial businesses
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You won’t succeed in marketing if your message can’t be easily read and understood. Take this advice from the World’s Best Copywriters…
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Do you have the TIME, TALENT and TEMPERMENT necessary to be your own Copywriter?