Your Marketing Won’t Work If You’re Missing This One Vital Element

Your Marketing Won’t Work I’m sorry.  I know you’ve put hours of sweat and strain and more than a few dollars into your social media, your website, your advertisements, emails, brochures, etc. etc. etc.  I’m sorry.  As good as these may be, YOUR MARKETING WON’T WORK! Not that it won’t work at all…but it won’t […]

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The Burger Wars – How Burger King Almost Beat McDonald’s

Why Are Taglines So Important?  –  The Burger Wars – How Burger King Almost Beat McDonald’s: The Story Of A Tagline It seems little more than a fantasy now, but once, about 50 years ago, upstart Burger King almost beat McDonald’s in the Burger Wars. McDonald’s was the first truly successful hamburger chain/franchise.  No one […]

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