“What Are Taglines and How Do They Make You More Money?”

“What Are Taglines & How Do They Make You More Money?”   Short answer…Because they aid in name recall and that results in more sales! Small businesses need good Taglines as much as billion dollar brands.  Here’s a quick tutorial on how to create one for your business and an interesting Case Study. What Are Taglines? Taglines, […]

Read More

Can You Be Your Own Copywriter?

Can You Be Your Own Copywriter? Can you?  YES. Should you?  Decide that only after you have all the facts presented in this article. This is how we’ll go about it. We’ll take a quick look at the state of the industry and your place in it. Don’t be nervous, the bulk of this article […]

Read More
9 Small Biz Practices to Implement for Growth

9 Crucial Small Business Practices

9 Crucial Small Business Practices for Today’s World As a copywriter for almost forty years, I’ve worked with giant mega-marketers, regional behemoths, and small, entrepreneurial companies.  The latter are my favorites because the help I provide is much more personal and critical to their success. Here are nine essentials for small business marketing.  There are, […]

Read More
Marketing Twists, Tricks, and Ingenuity

Marketing Mind Games – What They Don’t Want You To Know

Marketing Mind Games – What They Don’t Want You To Know Marketers (and Copywriters) are not devious people.  They are, however, not above allowing you, the customer, to draw your own conclusions based on nothing more than your own mind.  These are the Marketing Mind Games they play. The “trick”, if I can use that […]

Read More

How Can I Pump Up My Marketing Without Spending A Lot Of Money?

How Can I PUMP UP My Marketing Without Spending A Lot Of Money? Congratulations for finding “84 Proven Ways To Pump Up Your Marketing”. It’s a practical, no-nonsense answer to the age old question, “How Can I PUMP UP My Marketing Without Spending A Lot Of Money? The list is quite extensive and although not […]

Read More
WLAM Blog Contents

Write Like A Madman Blog Articles Contents

  BLOG ARTICLES by ALAN TARR w/ LINKS 1- 3 C’s OF PROFESSIONAL COPYWRITING 2-BETTER WRITING BETTER RESULTS 3-WHY YOUR WEBSITE DOESN’T PRODUCE 4-7 TRUTHS ABOUT CREATIVITY IN MARKETING 5-THE MOUSETRAP CLAPTRAP 6-WHAT PROFESSIONAL COPYWRITERS DO 7-THE COPYWRITER’S SECRET 8-TWO SIDES OF MARKETING 9-SIMPLE WORDS, SHORT SENTENCES 10-PROF. COPYWRITERS BREAK THE RULES 11-WRITE LIKE YOUR […]

Read More

Make This One Change In Your Marketing AND GET BETTER RESULTS!

Make This One Change In Your Marketing AND GET BETTER RESULTS! You can get better results from your marketing, website, landing pages, emails, and advertisements by changing some of the words and images you use and the order in which you put them. This miraculous new concept is not new at all.  In fact, I […]

Read More

Advanced Copywriting Techniques Article

Advanced Copywriting Techniques:  9 Steps To Powerful Copy Advanced Copywriting Techniques is for copywriters who have mastered the fundamentals, and who are looking to enhance their current skills and take a quantum leap into the world of top-tier copywriting. In this overview, we will discuss eight ways to reach the goal of advanced copywriting and […]

Read More

Will AI Replace Copywriters?

Will AI Replace Copywriters?  It’s a Damn Good Question. Lately, I started playing around with Artificial Intelligence. My motivation for this was a statement I heard at a panel discussion, “Eventually, AI will replace copywriters”. Well, let me tell you, that made me sit up and take notice. Not for me. I’ve been a professional […]

Read More