Naked Marketing is Truthful Marketing. It’s based on treating customers with respect by stripping away the pretense, hype, and misleading claims that accompany much of today’s marketing. Naked Marketers see their product or service through the eyes of their customers and market accordingly. Marketers That Practice Truthful Marketing Win More Customers In my experience, buyers […]
How To Write Copy Write Like A Madman University Contents Program: The Whole Enchilada Free Upgrade to Lifetime Membership after 12 months – No Renewal Fees COURSES (5) MARKETING FOR SMARTIES 101 9 Reasons Marketing Fails (Audio) 17 Mistakes Small Business Makes All Too Often Marketing for Smarties 101 2 Types of Marketing Sync Inside […]
What Does A Wristwatch Have To Do With Your Website Effectiveness? Everything. Let me explain. Have you ever seen someone look at their wristwatch and then ask them, “What time is it, please?” only to see them look at their watch again before answering? It happens more frequently than you might think. In fact, I […]
Making Meaningless Claims with trite, hackneyed, platitudes and clichés in your website, advertising, and brochures will slow your Clicks and Conversions and kill Sales Many a good company with an exceptional product is shocked when their marketing results (or lack of) come in. Their expectations are high because they know they offer a better value […]
This Week’s Parable: Idiots, Maniacs And Me Marketing advice for small business entrepreneurs-Filtered through the mind of George Carlin For those of you who remember and appreciate the real-life humor of the late George Carlin – and even for those of you who, through no fault of your own, do not – I like to […]